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4 items found for ""

  • Writing for Digital Media

    Objective: To adapt traditional writing techniques for online platforms, enabling participants to create content that is engaging, shareable, and optimised for the digital age. Course Content (Topics): SEO Basics: Writing for Search Engines. Creating Shareable Content: Lists, How-Tos, and Clickbait. Writing for Social Media Platforms (e.g., Twitter, Instagram, TikTok). Visual-Text Integration: Captioning, Infographics, and Interactive Elements. Activities: Develop a social media campaign integrating text and visuals. Analyse viral posts and evaluate their writing style to understand what makes them successful. To Register, Click Link: https://forms.gle/DpGssZsmFhEkYJa27

  • Crisis Communication and Management

    Objective: To provide a concise yet comprehensive understanding of effective crisis communication and management strategies, focusing on practical skills for real-world application. Course Content (Topics): Introduction to Crisis Communication Key Principles of Crisis Management Crafting Crisis Messages Managing the Digital Landscape Crisis Simulation Exercise Post-Crisis Recovery and Learning Key Takeaways: Be prepared with a clear crisis plan. Communicate with clarity, empathy, and transparency. Leverage social media and technology effectively. Always evaluate and learn from each crisis experience. To Register, Click Link: https://forms.gle/DpGssZsmFhEkYJa27

  • The Art of Effective Presentation

    Objective: To equip participants with the ability to convey messages effectively by using words that are properly aligned and sequenced to enhance clarity and impact. Course Content (Topics): Proper Articulation of Words in Message Delivery. The Difference Between 'Reading' and 'Speaking' Through Messages. Reading Psychology: Understanding the Flow of a Message from Source to Decoder. Identifying Infiltration in Communication and Strategies to Circumvent Misinterpretation. Developing Quality Communicative Skills for Clear and Impactful Messaging. Sessions Include: Practical exercises to refine articulation, overcome communication barriers, and master the art of delivering presentations that resonate. To Register, Click Link: https://forms.gle/DpGssZsmFhEkYJa27

  • Photography: The Critical Minimum

    Objectives: 1. To understand photography as a powerful non-verbal medium of communication. 2. To learn how to use photographs effectively for news storytelling. 3. To gain a clear understanding of the differences between photography and text in communication. Course Content (Topics): The Power of Photography to Evoke Emotions. Capturing Moments: The Essence of Great Shots. The Digital Camera as a Tool: Features and Usage. Understanding News as a Product: How Photography Fits In. Seeing as a Visual Storyteller: The Art of Narrative Photography. The Role of Artificial Intelligence in Photography: New Tools and Trends. To Register, Click Link: https://forms.gle/DpGssZsmFhEkYJa27

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