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COURSE TITLE: Fundamentals of Health Reporting and Editing COURSE OBJECTIVE: This course aims to ignite a strong interest in health journalism by highlighting its development-driven and human-interest dimensions. Participants will also explore how health coverage intersects with lifestyle habits, economic growth, and global well-being. COURSE CONTENT: Health vs. Wellness: Understanding the Differences and Interconnections The Value and Relevance of Health Reporting Elements That Make Health Stories Newsworthy Identifying Where Health Stories Are Happening Effective Methods for Reporting Health Issues Digital Tools and Techniques for Health Journalism Human Interest Angles and Targeted Storytelling Practical Session: Developing Lifestyle and Health Stories for Diverse Platforms Writing and Reporting Styles – Print vs. Digital Media

COURSE OBJECTIVE: This session explores energy reporting as a specialised beat, demystifying its language, structures, and strategic importance. It aims to provide clarity on the economic and political dynamics that shape the energy sector, empowering journalists to produce accurate, insightful, and impactful stories. COURSE CONTENT: Decoding Energy Terminologies and Sector Jargon The Strategic Role of the Energy Sector in National Development Understanding the Structure: Upstream, Midstream, and Downstream Operations Techniques for Unearthing Complex Energy Stories Identifying Key Players: Stakeholders, International Organisations, and Policy Influencers Ethical Considerations in Energy Reporting

COURSE OBJECTIVES: To understand the structure and core functions of media organisations. To analyse the strategic role of media managers. To introduce the principles of media economics and planning. To examine the challenges and opportunities in modern media leadership. To expose participants to effective techniques in managing media organisations. COURSE CONTENT: Defining Media Management Overview of the Media Industry Landscape Functions and Responsibilities in Media Management Principles of Media Economics and Financial Sustainability Human Resource Management in Media Organisations Legal and Ethical Issues in Media Practice Digital Transformation and Innovation in the Media Crisis and Risk Management Strategies Case Studies in Contemporary Media Management Future Trends and Strategic Positioning

COURSE OBJECTIVE: The media landscape is evolving rapidly due to disruptive technologies and new channels of engagement. This course is designed to equip participants with the essential skills to adapt to these changes, seize emerging opportunities, and strategically position their organisations for success in both editorial and commercial dimensions. TARGET AUDIENCE: Mid-level to senior managers working in both traditional and digital media platforms who are keen to explore and leverage new editorial and business frontiers beyond traditional storytelling. WHY YOU SHOULD ATTEND: Participants will gain actionable insights and practical tools to recalibrate their decision-making processes, enhance workflow systems, and improve performance outcomes in an increasingly competitive media industry.

Objective: To provide a concise yet comprehensive understanding of effective crisis communication and management strategies, focusing on practical skills for real-world application. Course Content (Topics): Introduction to Crisis Communication Key Principles of Crisis Management Crafting Crisis Messages Managing the Digital Landscape Crisis Simulation Exercise Post-Crisis Recovery and Learning Key Takeaways: Be prepared with a clear crisis plan. Communicate with clarity, empathy, and transparency. Leverage social media and technology effectively. Always evaluate and learn from each crisis experience. To Register, Copy & Click Link: https://forms.gle/DpGssZsmFhEkYJa27

Objective: To equip participants with the ability to convey messages effectively by using words that are properly aligned and sequenced to enhance clarity and impact. Course Content (Topics): Proper Articulation of Words in Message Delivery. The Difference Between 'Reading' and 'Speaking' Through Messages. Reading Psychology: Understanding the Flow of a Message from Source to Decoder. Identifying Infiltration in Communication and Strategies to Circumvent Misinterpretation. Developing Quality Communicative Skills for Clear and Impactful Messaging. Sessions Include: Practical exercises to refine articulation, overcome communication barriers, and master the art of delivering presentations that resonate. To Register, Copy & Click Link: https://forms.gle/DpGssZsmFhEkYJa27

Objectives: 1. To understand photography as a powerful non-verbal medium of communication. 2. To learn how to use photographs effectively for news storytelling. 3. To gain a clear understanding of the differences between photography and text in communication. Course Content (Topics): The Power of Photography to Evoke Emotions. Capturing Moments: The Essence of Great Shots. The Digital Camera as a Tool: Features and Usage. Understanding News as a Product: How Photography Fits In. Seeing as a Visual Storyteller: The Art of Narrative Photography. The Role of Artificial Intelligence in Photography: New Tools and Trends. To Register, Copy & Click Link: https://forms.gle/DpGssZsmFhEkYJa27

Objective: To adapt traditional writing techniques for online platforms, enabling participants to create content that is engaging, shareable, and optimised for the digital age. Course Content (Topics): SEO Basics: Writing for Search Engines. Creating Shareable Content: Lists, How-Tos, and Clickbait. Writing for Social Media Platforms (e.g., Twitter, Instagram, TikTok). Visual-Text Integration: Captioning, Infographics, and Interactive Elements. Activities: Develop a social media campaign integrating text and visuals. Analyse viral posts and evaluate their writing style to understand what makes them successful. To Register, Copy & Click Link: https://forms.gle/DpGssZsmFhEkYJa27